Plates Around The World

Plates Around The World

Plates Around The World

Design etc logo

Project Overview

Project Overview

Scoop & Roll wanted an ice cream shop brand that felt different from typical chains and showed the care they put into making everything by hand. I designed a playful identity with pastel colors and retro typography that feels like summer nostalgia and makes every photo Instagram-worthy.

Scoop & Roll wanted an ice cream shop brand that felt different from typical chains and showed the care they put into making everything by hand. I designed a playful identity with pastel colors and retro typography that feels like summer nostalgia and makes every photo Instagram-worthy.

Scoop & Roll wanted an ice cream shop brand that felt different from typical chains and showed the care they put into making everything by hand. I designed a playful identity with pastel colors and retro typography that feels like summer nostalgia and makes every photo Instagram-worthy.

Project Type

Project Type

Vibe-coded a fun concept for Figma Make-a-thon 2025: an interactive food journey that lets you travel through cultures one dish at a time.

Vibe-coded a fun concept for Figma Make-a-thon 2025: an interactive food journey that lets you travel through cultures one dish at a time.

Vibe-coded a fun concept for Figma Make-a-thon 2025: an interactive food journey that lets you travel through cultures one dish at a time.

Year

Year

2025

2025

2025

My Role

My Role

Designer

Designer

Designer

Client

Client

Design etc Podcast

Design etc Podcast

Design etc Podcast

The collection's positioning, slow, sensory, indulgent, shaped every visual decision. But the page still needed clear product surfaces, strong CTAs, and a path to purchase that didn't require the user to work for it.

The collection's positioning, slow, sensory, indulgent, shaped every visual decision. But the page still needed clear product surfaces, strong CTAs, and a path to purchase that didn't require the user to work for it.

The collection's positioning, slow, sensory, indulgent, shaped every visual decision. But the page still needed clear product surfaces, strong CTAs, and a path to purchase that didn't require the user to work for it.

For type, Roc Grotesk handled headings. It's a bold, modern sans-serif with enough personality to hold its own against rich imagery without feeling cold. Gotham ran beneath it for subheadings and body copy, clean and steady.

For type, Roc Grotesk handled headings. It's a bold, modern sans-serif with enough personality to hold its own against rich imagery without feeling cold. Gotham ran beneath it for subheadings and body copy, clean and steady.

For type, Roc Grotesk handled headings. It's a bold, modern sans-serif with enough personality to hold its own against rich imagery without feeling cold. Gotham ran beneath it for subheadings and body copy, clean and steady.

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